Dilip Kapur began Hidesign in 1978 as a hobby. With a PhD in international affairs, no design background, the brand and the products were an expression of his belief in natural, sustainable materials and clean simple designs.

With its handcrafted look and unorthodox designs, the bags were radically different from anything available in Europe and the USA at the time. Hidesign was quickly adopted by alternative fashion stores in London, San Francisco and Melbourne. Now widely accepted in over 25 countries as a leader in the development of sustainable and innovative leather fashion.