While my stint with Rediffusion I extensively worked on LG Account and had lot of Photography requirement. Udit was the first one who I would always call to discuss the brief, importantly because he not only provided with his availability on SOS basis but also provided with excellent solutions as well. With Udit, I had to never re-look at quality, schedule or deliverables. Always kept me updated at each and every step of planning and execution, which is the main reason I always have confidence in him.