SMS (Short Message Service), commonly referred to as Text Messaging, is a service for sending short messages of 160 characters to mobile devices. When we send SMS in a large numbers or in bulk for business marketing then its called Bulk SMS marketing.

Mostly all the business companies require bulk Sms services to send updates to customers or vendors, also to promote products and services. Now a days, when various internet-driven messaging applications are widely available & used, bulk SMS still tops the list when it comes to reliable transformations of information.