‘LUXURY’ – the mere mention of the word draws in images of glamorous cars, fashionable models, well dressed people, all ingredients of a high flying and fast paced lifestyle! Traditionally restricted to the select few descendants of the erstwhile Raja’s and Maharaja’s, luxury consumption quickly became a purview of the new businessman; the educated well traveled professional and also the HENRY (high earning not yet rich) besides the YUMMY (young upwardly mobile) common man.